stupid dating - Marketing statistics for dating websites

Compu Date has identified two distinct market segments.

Marketing statistics for dating websites Free sex asian chat mobil

Recognizing that each group has different goals in a matchmaking service and respond differently to marketing messages, Compu Date will target each group distinctly.

In terms of potential customers, the elder group contains more potential customers.

Online dating use among 55- to 64-year-olds has also risen substantially since the last Pew Research Center survey on the topic.

Today, 12% of 55- to 64-year-olds report ever using an online dating site or mobile dating app versus only 6% in 2013.

Lastly, in the dating industry, what is the average cost of aquisition for a new customer. January 31, 2003.) According to Marketingsherpa, was achieving an 8% conversion rate. CID=2650 24% of e Harmony visitors become paid subscriber over three times the industry average (which suggests the industry average is under 7%). id=27 ---------------------------------------------------- Revenue generated from a paying member and average cost of acquisition. Corante.) Monthly Revenue $28.42 Acquisition cost $8.09 per member. In 2004, subscriber churn for Jdate was 25.8% and 35.6% for American Singles. They receive one visitor per 400 banner ad displays.